The aim of this network project lies within the company name, MYBESTPLANET, where PLANET is to be regarded both geographically and as a network of portals and/or publications.
The company was established in February 2010 after nearly three years of work for the implementation of the booking platform.
The developed platform is not just an online booking facility, but much more: it is a travel diary, a tour guide, and a user story connected and interfacing with the major
social networks; it is intended to be a comprehensive resource about the tourist region or cities dealt with in the portal.
The first website was www.mybestapulia.com,
chosen because the main corporate structure is in Apulia.
Next to follow was www.mybesttrentino.com, the first franchise that with the same philosophy, brand and know-how of the franchising company aims to become the reference point for Trentino Alto Adige tourism. We are currently working on www.mybestbasilicata.com and are in contact with worldwide partners to define and implement other areas of the world. The idea has been developed from the consideration that the online travel market will offer significant business opportunities in the next decades, shifting millions of dollars and customers from the old travel agency distribution channels to the most innovative Online Travel system (OTA). The primary goal of Mybestplanet is to maximize its profits as well as those of its franchisees. The strength of the network is in creating about 800 active domains through a circle of contacts and bringing numerous online visits, resulting in business transactions.
Our core business is to offer accommodation (hotels, resorts, apartments, farm holidays, farmhouses, B&B's, historic homes, etc.) and quality holiday packages and dynamic holidays, selected by a team of professionals operating within the tourist area. In addition to booking online, you can choose touristic itineraries and guided tours, and in the tailor-made section, you can request information on a tailor-made holiday by supplying the required information (Wedding, Real Estate, Language Courses, Cooking Classes, etc.). Amongst the tools available to users there is a "Travel Diary", allowing anyone to create their tailored travel guide; in addition, the platform is linked to social networks (Facebook, Twitter, Flickr, MySpace, YouTube, etc.) to be more interactive and functional. Our Leisure services are aimed at the B2C while the Incentive sector is aimed at B2B. With our publications being online, they will be available as public domain and accessible worldwide.
Because Mybestplanet is a young and dynamic brand, with highly specialized professionals in the travel, logistics, communications, web and Information Technology industries, with excellent reviews by both our customers and affiliates. Because Mybestplanet has a worldwide adaptable Know-how. Because our travel agency offers true exclusivity on the area or part of the world chosen, as it is not possible, within our network, to have two portals selling the same territory. Because unlike any traditional Travel Agency, there are no territorial boundaries and can therefore sell worldwide and is open 24 hours a day, 365 days a year. Because there are no special documents or licenses required to start the business (such as guarantees, Travel Agency license, public offices, etc...). Because every online action and transaction is made in real time and the technologies used are easy and friendly. Because we differ from our competitors that only sell accommodation and holidays. There are many other reasons, but we can explain these in detail, in person and at a place of your choice.
The ideal partner (affiliate) is dynamic, not necessarily a traveller, but interested in doing business in the online Travel industry. It's a person with a good computer skills and a desire to learn. Other essentials are accuracy, reliability and transparency. No additional expertise is required.
A close personal and professional relationship between management and franchisees, high commissions, freedom of movement, administrative assistance, management and clear accounting policy and, for the duration of the commercial relationship, loyalty and honesty. No penalties, no hidden costs or advertising costs. Our network differs from many competitors, because in addition to selling holidays and vacations, it offers detailed tourist information about the particular territories.
First of all is not easy to become part of our group. We carefully select franchisee in order to protect the brand and the entire network, and to protect the people who have believed and still believe in their work, in our brand and in the management team.
Currently our advertising costs are entirely based on web promotion (PayClick, AdWords, Impressions, etc...) that is the end-customers resource. With regard to our Communications and Marketing strategy, please refer to the Advertising section.
Internal communication is simple and at zero cost. Skype, email, chat, messages on the management backend are all easy tools to use, characteristic of speedy information and therefore quick responses.